Educating Americans about Lithuania (about the size of West Virginia), its cities, regions, heritage, culture, people, culinary and soft adventure.
APPROACH
With a limited budget, our approach was to educate and generate awareness to the U.S. travel trade and media to encourage them to do the same with their clients and audiences. Consumer marketing was sprinkled in via social and consumer-driven off and online publications.
RESULTS
Lithuania Tourism Board
May 20, 2020
Custom Content Marketing, Embassy and Consulate Events, Exhibitions and Trade Shows, Media and Trade Presentations, Press Releases and Trips, Reports, Research, Road Shows, Social Media, Website Unique Visitors