Educate and create awareness of travel advisors of this small luxury yacht that sails the Croatian Dalmatian coast on the Adriatic Sea.
APPROACH
Provide custom content marketing initiatives targeting travel advisors who sell luxury-chartered yacht cruises to families and/or small groups. And by doing so, we’ll grow and optimize multiple touchpoints in an opt-in driven travel advisor and trade media databases.
RESULTS
- Distributed to active travel advisor and trade media databases delivering over 30% open rates with similar click-thru
- Monthly reports showing increased interest, bookings, revenue and commissions (for our sellers)
